About Us

Meet Rocco, our Chief Spoilt Officer 🐾

G'day! I'm Rocco, and I'm a rescue dog.

I came to stay with my family for just 24 hours. Two and a half years later, I'm still here, and I'm not going anywhere. (Honestly, they never stood a chance.)

My start in life wasn't easy. Someone took the time to teach me my manners when I was a pup, so I know my sits and stays. But when my first family split up, I got caught in the middle. I was left on my own for weeks at a time while my old owner worked FIFO. My only company was the neighbours, who came to feed me when they remembered.

By the time I arrived at my forever home, I was a nervous wreck. I had terrible separation anxiety, and it took me months to learn that my new humans would always come back. They were patient with me, and slowly I learned to trust again.

These days? I sleep on the bed, I get cuddles on demand, and I'm spoilt rotten. My humans love buying me new bandanas, accessories and comfy things, but they kept running into the same problem: finding something different and special for me wasn't easy.

It turns out my mates had the same problem. I've got plenty of canine AND feline friends, and their humans kept saying the same thing: there just isn't much out there that's truly special for our fur babies.

So that's how Fur Mama Society was born. Inspired by me (naturally), we create individually designed products, from trendy accessories to comfy essentials, so you can spoil your fur baby the way my family spoils me. I personally approve everything. Mostly by sniffing it.

My Promise to You

Great customer service, and products your pets will love. Rocco's honour. 🐾

Thanks for being part of the Fur Mama Society family!

Paws and love,
Rocco